GSL (Get Set Learn)
Industry
Education/Exhibitions
Service
Social Media Campaign
Marketing Collaterals
Website Design
Brochure Development
The Challenge
GSL aimed to generate excitement for the Dinosaur Exhibit, ‘Dinosaur Among Us’—a traveling exhibit by the American Museum of Natural History, now at MuSo, Mumbai. They needed to engage students and families, blending education with entertainment while building a cohesive digital and physical presence for wide-reaching appeal.
The Solution
We worked with GSL to build a lively and educational experience around the exhibit, bringing dinosaurs to life for audiences of all ages. By creating digital assets, on-ground marketing materials, and a user-friendly website, we gave the exhibit a memorable brand presence and boosted its visibility. Key Deliverables: Social Media Assets: Developed hero images, posts, and reels to create awareness and anticipation. Marketing Collaterals: Produced standees, posters for schools, emailers, and WhatsApp creatives, maintaining a consistent and wide-reaching message. Website Copy & Design: Designed a streamlined, informative site highlighting the exhibit’s key features and eased ticketing. Brochure: Created a concise, visually guided brochure to enhance visitor engagement on-site.
The Impact
Our campaign has positioned GSL as a notable player in educational exhibits, giving the Dino project a strong online and offline presence. The ongoing promotions and creative assets have laid the groundwork for attracting high visitor interest, with promising engagement across social and marketing channels.
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